With 6 million blog posts and a 1/2 billion tweets published daily, it’s become seemingly impossible to create social media content that stands out in today’s noisy digital ecosystem.
The days of “tweeting just to tweet” are over, and it’s imperative to share content that combines intentional thought leadership and solution-oriented advice. To ensure your content is purposeful it must do at least one of four things: Educate, Empower, Entertain, or Engage.
In this episode of CMCtv, Heather K. Margolis and Noah Selzler, Social Content Writer and Strategy Specialist, offer tactics for creating compelling social media content that not only cuts through the noise but actually piques the interest of your audience and grabs their attention to engage with you online.
Need help integrating a social marketing strategy that will drive demand for your business? That’s our specialty! Contact us anytime, we’d love to have a conversation! And stay tuned for our next blog where we’ll share what social media platforms work best for B2B.
Interested in learning about different Channel Marketing topics? Visit our library of CMCtv episodes here!