At Channel Maven, a part of 360insights, we have conversations with vendor organizations everyday about the importance of providing channel partners with compelling and relevant content.
Whether you’re focused on “To” partner communication or “Through” partner demand generation campaigns, it’s imperative that the resources and education you provide enables partners to tell a story when positioning your brand, products or solutions.
In this Channel Cheers video, Brad Rolfe serves up his favorite end-of-summer ‘mocktail’ recipe while providing useful tips for enhancing channel partner buy in, alignment, and overall brand storytelling.
Interested in learning more about motivating channel partner enablement and storytelling? We’d love to hear from you.
Non-alcoholic Watermelon Mojito:
NGREDIENTS
DIRECTIONS
Get practical tips for marketing ”To” and driving demand generation “Through” Channel Partners!
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