Channel Blog - Channel Maven Consulting

CMCtv: Helping Channel Organizations Incentivize Partners - Steven Kellam, CCI

Written by Channel Maven | January 07, 2016

Welcome to the first episode of Channel Maven TV! In this monthly series, Heather K. Margolis will interview Channel Executives and marketing experts working in the Channel.

A big welcome and thank-you to our first guest, Steven Kellam. (At the time of filming, Steven had not yet been named President, of CCI.) Congratulations, Steven on your new role!

With an extensive background in sales and marketing that runs the gamut from heading up a successful Managed Services company to building a 2000 Partner Channel for a manufacturing Vendor, Steven has extensive Channel knowledge to share.

In this episode, he shares CCI and their work in the Channel along with his insights on incentivizing Channel Partners. Enjoy!