Channel partner enablement is all about relationship building. Yet, there are some common yet avoidable pitfalls vendor organizations make when it comes to partner support and enablement.
How do you build relationships in the channel and ensure you stay top of mind?
In this podcast, Akilah Murrell, Senior Manager of Channel Marketing at 360insights is joined by Nicole Steele, Director of Channel Marketing and Enablement at Aryaka to discuss best practices for ensuring ALL players in your channel network - not just master agents - are receiving the support, education and enablement tools they need to thrive.
Interested in learning more about empowering your channel through relationship building? Let’s talk!