Video can be an incredibly powerful tool when it comes to sales and marketing. But demonstrating the value and getting channel partners to embrace new demand generation tactics is no walk in the park. On top of that, there’s more to reaching prospective customers with video than just clicking record. So, where do you even begin?
In this podcast, Heather K. Margolis and Michelle Ragusa-McBain, Global Community Lead for MSPs at Cisco discuss why video is so effective for demand generation and offer tips for injecting video content into your entire sales and marketing process.
Want to learn more about helping channel partners leverage video and tips for creating effective demand generation videos that resonate with your joint prospects and customers? This Spark Your Channel™ eBook has everything you need to know!