Keynotes are great, even better when they’re motivational in nature. Breakouts certainly help your Partners or sales team pick up some valuable information. Elvis walking around, getting in on that selfie…well, it is a conference.
Your team has been planning for months how you can best engage your sales force or Partners at your annual conference. When you only have a few days and hundreds of attendees how do you provide them with custom support and ensure they have a game plan to better engage customers on day 1? Introducing the Social Media Rally Station™. In less than 15 minutes we work one-on-one with your Partners, your sales people, and your customers to build their online presence and social strategy.
How does it work, you ask? Simple. Head shots, social media consulting, competitive reports, and content. You can read more about that in our blog post ‘Social Media Rally Station™ gets a Makeover’
Here are 5 Reasons why you need a Social Media Rally Station™ at your next event:
1. Oh No! Not another Presentation!
Your attendees are there to learn, but have you noticed that by Day 2 those breakout crowds are thinning. Distract them, engage them and motivate them with a social media overhaul. The Social Media Rally Station™ breaks up the same old with some actual human interaction.
2. One Size Does Not Fit All
After doing these for several years one thing we’ve learned is that every attendee has a different need, a different question on growing their business, and comes at their business from a different point of view. Each interaction at our Social Media Rally Station™ is customized to help your partners and each person take their social media presence to the next level. Let’s make your profile complete so your customers can find a professional online presence. Expert on LinkedIn? Let’s talk about twitter. Social media guru? Let’s move to Search Engine Optimization or run a Channel Maven Social Intelligence Report™ to see how you stack up against the competition.
3. Their Success is Your Success
Those attendees whether a partner, sales person, or customer certainly influence your business. When they are more successful, you are more successful. By ensuring they have the tools they need to make a good impression online and can easily promote your solutions on their websites, their profiles and their social posts they will become your megaphone and gain more business for both of you.
4. Gain Traction for your Partner Resources
We’ve all done it. Spend months and millions building a program or platform for partners to leverage and there’s no adoption. It’s not that they don’t want it, it’s most likely that they don’t know about it, or heard about it when they were busy doing something else and never signed up. Once they sign up, they’re that much more likely to use the program or platform. Use the Social Media Rally Station™ to inform your audiences of your program.
5. Get more Exposure for Your Event
We don’t call it the Social Media RALLY Station for nuthin’. While your attendees are sitting with our consultants we get them to post, tweet, mention, retweet…you mention it…about your event. You’ll find a huge uptick in followers and hashtags and mentions which drives more virtual interest and live engagement.
Engage your audience, and help them build their social presence with something more than that selfie with Elvis. Call Channel Maven Consulting today to learn how we can help.
